Twitter clients are sprouting up all over ever since Twitter, the micro blogging service was made known publicly in Mar 2006. Even more so now than ever before. Personally I must admit, I’m a little late in finding out what are some of the better twitter tools out there that others are raving about. Well that’s going to change, yes starting from this post. Why is this so? Because 2 days ago one heck of a Twitter client came visiting on this work at home blog.

How it all started

One of my posts “Case Study: How 5 Outbound Links Gave Me 500 Incoming Links” that is very popular with many readers started this phenomenon . This post was submitted by 2 different bloggers to designbump.com and andysowards.com so I figured they too took some liking to this post.

It didn’t dawn on me what I was about to experience in the next 8 hours but if there is one thing that quickly caught my attention, it has to be this: this site, “designbump” has PR5 and excellent traffic in Alexa rating of 46K. Well since this site allows submission of posts, naturally I did just that and submitted another popular post “10 Blogging Mistakes To Avoid“, written by my guest blogger. It’s something most of us do anyway, submit and don’t really care two hoots about it. Well no, not this time it seems.

How much traffic came?

Well I spent the night watching the traffic grow non-stop if that could give you an idea what’s it like. The end result is this:

So what the heck happened?

Well of the people who saw and read these 2 posts, there were probably a few of them who liked it and started to retweet the post. Just staring at how the traffic grew that night I’m beginning to see some real benefits of using Twitter. But while checking what was really going on, I stumbled upon one common thing among all the bloggers who retweeted this post. All of them used TweetDeck.

What is TweetDeck

TweetDeck is an Adobe Air desktop application that displays more than the usual one column of information at a time – up to 10 columns of your choice to be exact. Common columns would be for your twitter replies, twitter searches and groups to name a few. My favorite features are:

• shorten url (now I don’t have to waste time login separately to TinyUrl to do this)
• sending tweets to my favorite bloggers is so easy using the Tweetdeck panel
• Forming groups – something I heard before but didn’t know how important this is and it’s useful if you want a specific tweet to go only to selected people.
• you can retweet any of your followers’ tweets easily.

Here is a snapshot of TweetDeck I made to take a look:

Here is a short video to explain the features and shortcuts in TweetDeck.

What we can learn in this case study

Twitter tools can bring you traffic just from understanding and rationalizing what had happened in this case. If you have a good compelling post title that promises a good unique content, people will be interested to read more. Once they are convinced the catchy headline has delivered its promise, they will only be too happy to retweet it. The fact that the retweeters belong to a group in a top twitter client that is active in Twittering probably exploded the traffic.

Final Thoughts

If you are someone who has not tried any Twitter client, you should try TweetDeck to find out some of these features which may be similar to others. Then at your own time look for any better ones later as I’m sure these tools are getting better each day. Don’t miss out on some of these powerful Twitter tools that are made available free to everyone. If TweetDeck can give me 293 page views in a night just for one single post, don’t you think this tool and Twitter definitely can help leverage our business to the next level of success?

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