Link Pyramid- Good Backlinks Technique For Home Business
Link Pyramid-A Simple Yet Powerful Link Building Technique
If getting backlinks is something you constantly do for your online business (and you should) that’s understandable. After all, backlinks play such an important role in our business and we seem to can’t stop doing enough of it ourselves; or buy backlink services sometimes so as to get our sites ranking well. Yet, often enough, they are the cause of many success stories as well as the pain and struggles of many Internet Marketers trying to make the most out of their blogs or websites. We certainly can relate to all that at some point in time in our Internet Marketing journey. However, today, let’s take a step back to ask ourselves is what we have been doing good enough? Are we getting the just deserts for all the hard work done to acquire our backlinks? If not what else can we do.
A Link is Still a Link. Or is it?
It probably is true when you started your online business 5 years ago. However, in reality, things have changed so much and what was true then may not be relevant and good enough in today’s world. Yes 5 years ago, all you got to do is get yourselves tons of links for your website and you can outrank your competition. It’s now not that easy anymore and you probably know you have to ‘go with the flow’ and consider many other factors too. If you don’t then you lose out. I just have to remind you of some recent Google Algorithm changes to bring this point to you. Like the Google’s Panda Update or the May Day Update. And don’t forget that Google makes more than 300 algorithm changes annually although not all big ones like these two but suffice to say, you must take actions. I have been following the Link Pyramid with good success so I like to share with you just how powerful this method of link building is: Base Links The foundation of your link pyramid are your base links. As with an actual pyramid, the foundation is the largest part of this virtual structure. You need more base links than any other kind of link. Base links are, for lack of better words, lower quality links. Links from things like lesser article sites, social bookmarking sites, blog comments, links from deep inner pages, etc. It’s important that you have a lot of these kinds of links, because Google’s algorithm thinks that this is “natural.” After all, how likely is it that a web site will have a bunch of super-high-quality links from major web sites and not have magnitudes more links from “lesser” sites? So you want to make sure your link pyramid has a solid foundation of these kinds of links.
The next level of our link pyramid are your mid-grade links. These are links from web sites that have more authority than the sites mentioned previously, but still may not be top-notch sites. The kind of sites that usually reuse EzineArticles content often fall into this category, as do links from mini-sites and sales letter sites.
Mid-grade sites have a fair amount of links aimed at them in their own right, and so Google sees links coming from them as being more individually valuable than the base links. Of course, that means that you don’t need as many links from these kinds of sites as you do from the base link sites.
Nor should you have more links from these kinds of sites than the base link sites. Remember, it’s all about looking “natural” in Google’s eyes.
For most long-tail keywords (keywords with less competition in the search engines), you don’t even need the top level in your link pyramid. You can usually rank just fine with the base links and mid-grade links. I have numerous sites ranking quite well for many nice keywords without any top-quality links.
However, when you’re aiming higher, you need to collect higher quality links. By “higher quality”, I mean links from sites that already have a lot of links aimed at them. In Google’s eyes, site with a lot of links aimed at them have “authority”, and anyone these “authority sites” link to must also be important.
The great thing about links from authority sites is that a few links can make a big difference. So while these links are more difficult to acquire, you don’t need nearly as many of them to rank well for your keywords. I’ve brought sites from page two for my keywords in Google to page one with just a dozen or two links of this kind (and I’m talking about some fairly competitive keywords).
Make It Look Natural
For best results your link pyramid should look natural to Google. So this means having a large number of base links, a lesser number of mid-grade links, and just a few top-quality links.
But don’t get too concerned if some of your links tend to belong to more than one category of link types. Don’t get too hung up on this because that adds to the “natural” that your link pyramid has become and that is what Google likes to see.
This is one reason why many of my 26 niche sites are ranking on Google’s page 1 without much effort because I used mostly high page rank profile links from Angela Edwards. It has worked so well for the last 2 years that I’ve found myself repeating it so often. Now if you subscribe you are eligible to buy 60 high PR backlinks for just $5.00. Do check it out.
Most times I don’t need to get too many high quality links for my sites unless they are those that are authority sites or when the competition is really outrageously high.